Modern Management Review

CONTEMPORARY MANAGEMENT ORIENTATION IN THE VOCATIONAL TRAINING AND EDUCATION SECTOR IN THE STATE OF MÉDÉA, ALGERIA (OUTSTANDING PERFORMANCE MANAGEMENT MODEL)

Karim AGUEB — 2024-06-30

The vocational training and education sector in Algeria faces numerous challenges due to its roles in both economic and social spheres. Therefore, this study aims to determine the extent of outstanding performance management practices in vocational training institutions in the state of Médéa, Algeria. The quantitative analytical approach was used on a sample of 21 vocational training institutions, relying on the questionnaire as a data collection tool, which was distributed to 51 (institution directors, sub-directors, and heads of departments). The study reached several results, the most important of which is the application of outstanding performance management in the studied institutions, where it was proven that the dimensions of performance management exist, and the institutions’ application of performance planning and feedback was at a high level. As for the institution’s application of the dimension of improving and developing performance and after measuring and evaluating performance, there was a medium level of application.

FINANCIAL REPORTING AND PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN LAGOS STATE, NIGERIA: THE CRUCIAL ROLE OF FINANCIAL REPORTING EDUCATION

Latifat Omolara AKANO — 2024-06-30

This study investigates the impact of adopting International Financial Reporting Standards (IFRS), financial reporting quality, and financial reporting education on the performance of listed Small and Medium Enterprises (SMEs) in Lagos State, Nigeria.A primary data were used for this study. The research design was a survey research design, and a well structured questionnaire was employed to gather the data.The findings reveal significant positive impacts. IFRS adoption positively influences SMEs performance in Lagos State (β = 2.027; p < .05). and there exists a significant positive relationship between financial reporting quality and SMEs performance (β = 1.991; p < .05). Additionally, the current level of financial reporting education among SME owners significantly impacts their business performance (β = 2.159; p < .05).The study recommends proactive measures such as promoting IFRS adoption and implementing financial reporting education programs tailored for SME owners.These initiatives are anticipated to enhance transparency, facilitate informed decision-making, and improve overall business performance.

DETERMINANTS OF PAYMENT INNOVATION AMONG DEPOSIT MONEY BANKS IN NIGERIA: A REVIEW OF LITERATURE

Rahmon Abiodun FOLAMI — 2024-06-30

Payment innovation plays the central role in enhancing efficiency, accessibility, and financial inclusion within the banking sector, particularly in emerging economies like Nigeria. Through a systematic review of relevant literature, this study synthesises relevant theories and empirical studies to identify gaps in understanding the factors driving payment innovation among DMBs in Nigeria. The review reveals several key determinants influencing payment innovation among DMBs in Nigeria, including bank size, perceived usefulness, regulatory capital, research and development, human capital development, asset quality, leverage, and investment in information and communication technology (ICT). However, the study identified a significant research gap in establishing the directional relationship between these factors and payment innovation outcomes in the Nigerian banking context. Based on the findings, the paper recommends conducting empirical investigations to elucidate the causal relationships between DMBs in Nigeria and the identified determinants of payment innovation. In conclusion, this paper underscores the importance of understanding the determinants driving payment innovation among DMBs in Nigeria. By bridging the research gap through empirical investigations, stakeholders can better navigate the complexities of the banking industry and foster an environment conducive to on-going innovation and growth.

“HOUSING POLICY” AND PROVISION OF HOUSING SERVICES IN FOREIGN COUNTRIES

Anna KONYEV — 2024-06-30

Housing markets and housing policies are in an interdependent relationship with each other. On the one hand, housing markets can be seen as an outcome of housing policy frameworks and long-term housing policies. On the other hand, changes in the housing market provoke new housing policies and force the revision of existing housing policy instruments. This study examines the general challenges and specific problems of housing provision in the developed world. It includes a review and a classification of housing policy instruments, as well as trends in current reforms. The article briefly describes the world practice of housing and communal services management. The management of this component of social quality of life in economically developed countries is assessed and recommendations for Ukraine are developed. The differences and peculiarities of management in this sphere are revealed, including those related to the degree of participation of the state and private sector in making management decisions. The study applies a methodological approach to the study of the world practice of housing and communal services management using the analytical method.

THE PLAN OF INTEGRATED MARKETING COMMUNICATION WITH EMPHASIS ON DESIGNING A STRATEGY FOR THE BRAND X

Tina VUKASOVIC — 2024-06-30

Purpose: The article discusses the plan of integrated marketing communication with an emphasis on designing a strategy for the brand X. Marketing communication is one of the key elements of strategic marketing, as it has a significant impact on the recognition and success of a company or brand. It should be emphasized that in the era of information technology, information overload, and increasing consumer demands, the concept of marketing communication is much more complex than simply informing target customers about the existence of a product or service. Methodology: The quantitative research was carried out using a survey questionnaire technique. For this purpose, we used a web-based 1KA survey sent via email addresses. Results: The survey determined (1) the level of general interest in alarm systems for the protection of residential, holiday, and commercial properties, (2) the level of awareness of brand X. We further identified (3) the target audience of the brand X, (4) the key message for advertising needs and (5) communication channels through which to address the target audience. Practical implications: The obtained results were our key guidelines in designing a marketing communication strategy for the brand X, aimed at improving the effectiveness of current marketing campaigns and increasing the sales of products under the selected brand.