STRATEGIC COMMUNICATION IN THE FACE OF CONTEMPORARY THREATS TO THE INFORMATION ENVIRONMENT

Abstract

Citizens’ involvement in social life is essential to the functioning of civil society. This takes place when citizens are duly informed and involved in the activities of public institutions. To realize this, it is necessary to develop an extensive information policy that integrates a given ministry’s strategic communication expectations. The aim of this article was to describe strategic communication in relation to the implementation of a systemic method of communication in the army together with its structures in the larger society, including allied countries. This description was carried out against the background of contemporary threats to the information environment. The following research problem was posed: How are the assumptions of strategic communication implemented against the background of contemporary threats to the information environment? Qualitative analysis was the research method used, and the technique used was the analysis of source documents