ONLINE SHOPPING BEHAVIOR IN THE PERSPECTIVE OF MARTIN HEIDEGGER'S TECHNOLOGICAL PHILOSOPHY
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Keywords

Martin Heidegger
Philosophy of Technology
Online Shopping Behavior

How to Cite

ANAM, R. K., MUNIR, M., & HADI, P. H. (2021). ONLINE SHOPPING BEHAVIOR IN THE PERSPECTIVE OF MARTIN HEIDEGGER’S TECHNOLOGICAL PHILOSOPHY. Modern Management Review, 26(3), 17-27. https://doi.org/10.7862/rz.2021.mmr.14

Abstract

The purpose of this study examined online shopping behavior in Surabaya by using a technological philosophical point of view. The research contributes on critical thinking about human life in the era of technology, especially in online shopping. Methodology: This research approach was qualitative, with the phenomenological method from Martin Heidegger. Research informants were obtained using a key person who already knew the living conditions around the analyzed location. The data collection method used systematic interviews. Findings: The results show that the nature of online shopping behavior is a form of framing shopping as it is. Moreover, the result of this study are expected to contribute critical thinking related to human life in the world of technology.

https://doi.org/10.7862/rz.2021.mmr.14
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All texts published in the Journal "Modern Management Review" are available in the full version on the website of MMR. Digital IDs have also been entered from number 19 (3/2012) (DOI: 10.7862/rz.2018.mmr.1)

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